I often speak and share my experience and insights on digital marketing, digital transformation and how we can build more digitally capable organizations.
Whether virtually or in-person, my sessions combine insights with practical guidance and models other business leaders and marketers can use. Always interactive, these sessions are meant to enable the audience to quickly apply the next digital practices...now.
I have developed and deliver training curriculum for startups, small, mid-size and enterprise level groups.
Training and Speaking Topics Include:
- Agile Marketing for Startups and Small Business
- Data-Driven Digital Marketing
- Content Marketing and SEO
- Building a Marketing Data Strategy
- Building a Marketing Technology Strategy
- Social Selling & Account Based Marketing
- Creating an Innovation Ecosystem
- Accelerating Digital Customer Experience
- Designing the Post-Digital Marketing Team
Past Presentations
- ANA and BMA - Content at the Heart of Marketing
- Advertising Women of NY, NYC - How Business Uses Social Media
- Social Graph Symposium, Microsoft at Mountain View, CA - How Influence Planning Challenges Media Planning
- WOMMA Summit Las Vegas, NV - Keynote Address on Word of Mouth Marketing
- PBS Brand Summit, Florida - keynote on Using Social Media to Build Brands
- Figaro Digital Innovation Summit, London UK - Influence planning
- Brand Summit, Sydney Australia - A Strategic View of Social Media
- Advertising Research Foundation, NYC - Conversation Impact: A Brand Marketers Model for Measuring Social Media
- ANA Digital & Social Media Summit, NYC - Influence Planning Eclipses Media Planning
- Ogilvy Open Room, Singapore - Social Media for Brands
- ExlPharma, NYC - Social Media Strategy for Pharamceutical Companies
- Food and Drug Administration (FDA) - testimony on FDA Social Media Guidelines
- Federal Reserve Bank, Kansas City, MO - A Strategic Framework for Public Instituitons Using Social Media
- Safefood, Dublin, Ireland - The Social Marketing Directors Dilemma
- Community 2.0 - Community vs. Social Grassroots
- PR News Digital PR, NYC - Digital Crisis Management
- PRWeek Next Conference - The Communications Professional of the Future
- The Conference Board - Prvate Session Briefing for Communications Council
- Baltic PR Weekend, St Petersburg, Russia - The Rise of Social Media in Business Communications
- Public Relations Institute of New Zealand (PRINZ) - The Communications Professional of the Future
- Ragan Conference, NYC - A Strategic View of Social Media
- PRSA International, NYC - A Strategic View of Social Media
- Society for New Communications Research, Las Vegas - A Strategic View of Social Media
- United Nations: International Literacy Day, NYC - What is Social Media Literacy and is it Important
- LikeMinds 2010, Exeter UK - The CMO's Dilemma
- WeMedia, Miami, FL - Social Media Empowering Brands
- Digital Citizen, Washington DC - Social Grassroots
