« A Great, Intimate Gathering of Senior Marketers Thanks to Compete | Main | What Does Duncan Watts at WOMMA have to do with Compete? »

May 04, 2011


Jeremie Averous

Hi John,
I fully agree that what will make the product in the future, beyond the Fourth Revolution, will be the emotional connection with it, or the purpose it embodies.
Thus anything that creates and maintains that emotional connection is required. There are many ways to do that, like the ones you mention, but there are more. Creativity is limitless on that!

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.


Post a comment

Comments are moderated, and will not appear until the author has approved them.

Your Information

(Name and email address are required. Email address will not be displayed with the comment.)


  • RSS

Your email address:

Powered by FeedBlitz