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December 28, 2010



Interesting points. I wrote a piece on Social Media trends for 2011 myself a while back from a slightly different point of view - some overlapping thoughts though, here's the link http://socialmediocracy.com/12-social-media-trends-for-2011/
Would be interesting to hear if someone else is considering other trends coming up.


I am usually not a fan of the end of the year / beginning of the year predictions as trends can emerge and should be considered off the periodic calendar. But this collection and editorial is as solid as I have read anywhere. I especially like the comment "Social media savants who don't understand what 'lead generation' means or the fundamentals of reputation management need not apply....unless they are willing to learn fast."

Thanks for an awesome compilation!

Steve Goldner
Director, Social Media - HFM US
(aka "Social Steve")



What do you think of the trend for interactive display advertising in 2011?

With Apple launching iAd and more and more display ads are incorporating social elements within, do you see a big marketing budget shift to interactive display advertising in 2011?

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