We are hlding an Asia Pacific regional meeting of our Digital Influence team in the region. This is super-exciting due to the caliber of folks in the region. And the meetings are a lot more fun than they sound. We shared our videos from BlogHer and Vloggercon, as well as our really comprehensive approach to digital influence with each other. There are tremendous insights from each region.
Last night we hooked up with a group of Hong Kong bloggers. It is like going home. First of all a huge shout-out to sidekick who invited a bunch of her social network. I will try to tell you about some of the other great particiapnts including Leonard who teaches marketing and the senior editor at Sina who gave me this great book on HK Bloggers that they published.
Interesting tidbits from both our folks and the bloggers:
- HK and Taiwan users rely less on open-field search than some other users. Roger had an interesting theory about that for older users in Taiwan about the dificulty of typing via keyboards. The portal functions of Yahoo in that country are easier to just click on.
- HK Bloggers are not yet pulling in sufficient traffic to make much ad money save for some Google Adsense.
- Radio is declining, TV is static, "narrowcasting" out-of-home (e.g. video screens on buses) is huge.
- Some of our bloggers are generalists meaning that they share genuinely from their experiences from their personal and professional interests. The many niche-focused blogs that I am familiar with in the west - tech, mom blogs, industry-specific blogs are starting to emerge.
- It is standard operating procedure for our HK bloggers to have mirror sites that are accessible within mainland China (as their HK hosting environments are not).
- There is a definite community amongst bloggers in the different major cities: HK, Beijing, Shanghai, etc..
Please check out sidekick's blog, she is terrific:
also, here's a HK Bloggers Group:
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Thank you for your hospitality, agree with you, it is like going home!
I hope you enjoy the book, althuoght it is in chinese. It still a very good souvenir from Hong Kong Bloggers.
Keep in touch.
Posted by: poonwinghang | February 09, 2007 at 04:18 AM
Thank you John, Hang, Sidekick and everyone for a great couple of days. Great stuff!
Posted by: Jim | February 09, 2007 at 05:41 AM
hi John.
i wish i were in your gathering last night, but i missed the chance. hope that there will be some other chances later to meet.
cheers
Posted by: Jansen | February 09, 2007 at 09:56 AM
It was all very nice meeting you guys!
I definitely have to keep in touch with you and your folks because I am very interested in absorbing and contributing thoughts and ideas about these ideas.
Please let me know when would be the next "digital influence" thing would happen and I would try to meet you and Jim and Michael and Azwar and Kevin.... and all.
If you would be in Hong Kong next week I would have invited you to be a guest speaker of my class "Applied Marketing". Too bad you have to fly again. Maybe I have to pretend that I know you too well and tell the students about our gathering instead.
Posted by: Ng Sze Hin (Leonard) | February 10, 2007 at 01:35 AM
Great to see so many comments back. We had a terrific time. I am always energized by bloggers who are excited by what they are doing. That gives me energy. Leonard - I would love to speak at your class. I am taking on a teaching job this summer for grad students and may need to get some tips from you. In the meantime, Jim would make a great speaker at your class.
Posted by: John Bell | February 10, 2007 at 05:05 AM
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John, nice to meet you!
Thanks for mentioning me, I feel like a star~ ^O^
Posted by: sidekick | February 10, 2007 at 11:34 AM