I didn’t go to business school. Perhaps, I shouldn’t broadcast that fact. One look at my LinkedIn profile and it will be clear. The closest I got to Wharton was walking by the building on my way to semiotics class at Annenberg. I became a creative director. Then, somehow, I became a business leader. I don’t mean that in some self-aggrandizing way. I run a practice that is a business inside a big company. I count revenue. I innovate. I scale. I have a team. I try to delight customers of all different types everyday.
I have learned a few things trudging this uncharted course. Most of my lessons come from the great people who have come through my professional life. I am lucky to know some great folks.
I admire LinkedIn. I like the new direction they are heading with their content play, LinkedIn Today. They were nice enough to ask me to write as one of their ‘Infuencers.’ Considering they have folks like Jack Welch and Tim Brown from Ideo in there, I jumped at the chance. I also, decided to write more about my business leadership experiences. I realized there were tons of subjects I cared deeply about. And thanks to folks like Kaitlyn, Virginia, Heather, Irfan, Hastie, Rachel, Chris, Brandon, John, Adam and so many other great people, I feel like I have some neat experiences to share.
Here are my first three posts on LinkedIn Today. Enjoy!
We started Social@Ogilvy eight years ago. Our team was called 360 Digital Influence then and we were a team of so-called experts in the art and science of social media marketing and communications. There was one big problem – hiring experts….
No, this isn’t about an alternate reality created by computers where enlightened heroes punch their way through. It’s funny that one of the defining, dystopian science fiction movies of the past 20 years, The Matrix, is the name of the organizational structure of so many corporations today….
Company culture can be a huge motivator for people. At it’s best, it can provide a sense of belonging through shared values and an intangible, emotional belief that we are on a shared journey….