The gang at Steve Case's Revolution have been sucking up almost 300 people in DC - folks from AOL, Discovery, Nat Geo and others. As if the talent pool wasn't tight enough. I spoke with Fard Johnmar this week who has a great healthcare focused blog called Healthcare Vox. He reviewed the beta release of the Revolution mega-health offering here. He offers a great behind the scenes tour and this final thought (I have requested a login but so far - no go):
"The folks at Revolution Health are justifiably excited about the company. However, others I’ve spoken with about Revolution Health are concerned that it is trying to do too much. Will it be able to manage all of its features and ensure that they are well-executed? Will it be a catalyst or foe of innovation? Is it too big?"
2007 in Digital Healthcare
This upcoming year will be a big one for digital healthcare.
- I will be curious to see if the "all-in" approach that Revolution is taking will pan out. User behavior has changed over the years. We all rely so much on the first 2 pages of search engine results to find what we are looking for that I wonder whether people want the "portal".
- I will be curious to see how the vertical search engines like Healia, Medtsory and Healthline progress and win users. they are going to have to create some significant affiliate deals to really spread the word.
- And then there's Google Health. Announced this past year, everyone awaits a release this year to see if the 600-pound gorilla can corner this market.
- An exciting advance will be the rise of doctor and hospital review and rating services. Now we don't have to rely on that yearly article in the Washingtonian and every other city pub. There's a few things that I would like folks to know about my own crabby old doctor (why don't I switch?). Services like vimo and Fard mentions RateMDs will do a lot to make consumer driven healthcare work.
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